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The sustainability handbook : the complete management guide by William R. Blackburn

By William R. Blackburn

"The Sustainability instruction manual covers the entire demanding situations, complexities and merits of sustainability for companies, governments and different businesses. It presents a blueprint for the way enterprises can succeed in or exceed financial, social and environmental excellence. It bargains a bunch of functional ways and instruments together with a version sustainability coverage for organisations, summaries of sustainability codes and tips Read more...

content material: Addressing the confusion approximately sustainability: the common govt view --
opting for scope: an operational definition of sustainability --
the worth of sustainability: why hassle? --
development an SOS: the major components and uncomplicated constitution --
SOS criteria: the roadmap for swap --
Strategic making plans for targeted sustainability development --
deciding on ambitions and signs --
Bringing sustainability to front line: deployment, integration, and alignment --
info structures, auditing, and different tracking and responsibility mechanisms --
obvious sustainability reporting --
Stakeholder engagement; the position of NGOs --
method of sustainability for small and suffering businesses --
method of sustainability for NGOs --
method of sustainability for governmental firms --
method of sustainability for faculties and universities --
holding the initiative alive; making the SOS sustainable --
Appendices 1. precis of sustainability traits --
2. Sustainability-related codes of organizational habit --
three. Sustainability-related administration approach criteria --
four. making plans types for assessing and prioritizing sustainability dangers and possibilities --
five. procedure for calculating mark downs and price avoidance for Baxter's environmental financial plan --
6. Examples of sustainability concerns for numerous practical teams --
7. Examples of sustainability metrics --
eight. Sustainability assets for universities.
summary:

Covers the demanding situations, complexities and advantages of sustainability for companies, governments and different organisations. This e-book exhibits how firms can succeed in or exceed monetary, social and Read more...

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Additional resources for The sustainability handbook : the complete management guide to achieving social, economic and environmental responsibility

Example text

THE VALUE OF SUSTAINABILITY 35 Framing the Business Case: Five Questions So how do we make the business case for establishing an SOS? In essence, we must show that attractive nuggets of business value are waiting to be found in the hills of sustainability, attractive enough to support a prospecting expedition there. Unfortunately, many executives who ask about the business case for sustainability are not thinking about a process for prospecting for big nuggets of business value—their view is much narrower.

Yet they are sophisticated enough to know that a dessert table of good stories or “greenwash” may be greeted with even less favor. They see transparency as a risk but fail to comprehend that the lack of transparency is an even bigger risk-spawning distrust and inhibiting constructive change. Many of the organizations that do report have problems too. They struggle with what to report and what to leave out. They question how much to include in the report, how to balance Internet data with hard copy reports, how often to report, and to whom.

S. companies. That study disclosed that perceptions about a company’s social responsibility and workplace environment—the two dimensions most closely related to a company’s reputation on sustainability—had an average correlation of 35% and 23%, respectively, to a company’s overall reputation. 14 Results similar to those reported by the Reputation Institute were also found by BT, a leader in corporate social responsibility. Their studies reveal that over one-quarter of their corporate reputation with customers was driven by their socially responsible activities.

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