By Robert Bly
This ebook is a tongue-in-cheek advisor to phrases that any well-educated, witty individual will be capable of drop into cocktail dialog. The reader is inspired to toss off phrases resembling ?disestablishmentarianism,? ?descant,? and ?autodidactic? ?words that may make the person sound discovered, highbrow, and clever. should you are looking to enhance the standard and class in their speech and writing, this is often the e-book to maintain at the nightstand.
About the Author:
Bob Bly, who has taught writing as an accessory professor at manhattan collage, is a contract copywriter. His consumers comprise Lucent applied sciences, PSE&G, IBM, Kiplinger, Boardroom, ITT Fluid know-how, Praxair, and scientific Economics.
McGraw-Hill calls Bob Bly “America’s best copywriter.” His awards contain American Artists & Writers Institute’s 2007 Copywriter of the 12 months, the traditional of Excellence Award from the net advertising organization, and a Gold Echo from the Direct advertising Association.
Bob has written greater than seventy books together with Careers for Writers (McGraw-Hill/VGM) and the weather of industrial Writing (Alyn & Bacon). His articles have seemed in Amtrak convey, Cosmopolitan, Early to upward thrust, Bits & items for Salespeople, profitable conferences, Writer’s Digest, and lots of different courses. he's a standard columnist for goal advertising and marketing and The Writer.
Before turning into a contract author, Bob was once the advertisements supervisor of Koch Engineering and a technical author for Westinghouse. he's a member of the really expert details Publishers organization, American Institute of Chemical Engineers, and the enterprise advertising Association.
Bob has seemed as a visitor on dozens of television and radio exhibits together with Bernard Meltzer, invoice Bresnan, CNBC, and CBS tough replica. He holds a B.S. in chemical engineering from the collage of Rochester.
Note: retail EPUB, contains TOC.
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